Sales Culture Survey

Xerox Code:
Office Area:
Tenure:

Important Instructions: Since the sales culture is a composite profile of all of the perceptions of the sales personnel in your office, please describe these perceptions.  If you are new to the office and are uncertain about a particular statement, draw upon your feelings and intuition to provide an answer.  Your responses will be analyzed only in conjunction with other sales personnel to reduce employee turnover.  Your manager and sales personnel will never know your individual responses.

Sales reps in my office...
1. Have a thorough knowledge of our product’s features/benefits.
2. Enjoy selling our products/services.
3. Understand their daily goals and activity requirements.
4. Are provided adequate product knowledge training.
5. Are provided adequate sales skills training.
6. Make professional sales presentations.
7. Find it easy to "close" a sale.
8. Have the highest degree of integrity.
9. Have no problems finding new prospects.
10. Exaggerate the benefits of our products/services.
11. Are proud to be associated with the Xerox name.
12. Are proud to be associated with our agency.
13. Are proud to be associated with this industry.
14. Are committed to becoming career sales professionals.

Sales reps in my office believe/feel our manager...
15. Properly recognizes us when we do a good job.
16. Is hardworking.
17. Is committed to his/her job.
18. Consistently monitors sales activity and results.
19. Is open and honest in his/her communications.
20. Is competent in his/her management skills.
21. Treats all sales reps equally, without favor.
22. Has the highest possible integrity.
23. Deserves our respect.

Sales reps in my office believe/feel our company...
24. Is well staffed to reduce our administrative burden.
25. Is highly visible and well-known in our community.
26. Provides excellent after-sales support to our customers.
27. Promotes an environment of teamwork and openness.
28. Adapts well to the competitive environment.
29. Listens to our opinions.
30. Is an industry leader.

Job Expectations
31. Are the day-to-day activities reflective of what you expected prior to being hired?
32. At this point in your career, is your income reflective of what you expected to make?
33. Our new sales reps earn enough money.
34. Our experienced sales reps earn enough money.

Overall
35. Overall, I would rate my level of success in my current position as:
36. Overall, I would rate my satisfaction with my current job as:
37. Overall, I would rate my satisfaction with my agency as:
38. Overall, I would rate my satisfaction with my manager as:
39. Overall, I would rate my satisfaction with the products I sell as:
40. Overall, I would rate my likelihood to leave my current position as:

41. I would stay in my current position for another year or more if: (please rank the top 3 where 1 is most important)
  a. I earned more money.
  b. I had less paperwork to complete.
  c. I received additional training.
  d. The products I represent were priced more competitively.
  e. The sales process was less complex.
  f. I had a different manager/owner.
  g. I had more administrative support.
  h. My contribution was better recognized by my manager/owner.
  i. Other (write in blank) 

COMMENT BOX - Please provide suggestions that would improve my agent sales rep position:

© 2007, Dr. Larry L. Craft